NBC’s “ONE21” Initiative

REMOTE WORKSPACES ACROSS THE GLOBE — February 3, 2021 — Today NBCUniversal announced “ONE21” a new annual gathering designed to offer a global view of the insights, stories, entertainment, and technology connecting consumers to businesses. A first of its kind, “ONE21” will break new ground, combining the magic of the media and entertainment industry with the strategic insights and solutions of a platform developer conference. “ONE21” will bridge the gap between consumers and advertisers, and redefine what it means to partner with a leading media and technology company.

With “ONE21,” Comcast NBCUniversal Sky will open up the full breadth of the company’s assets, which reaches 615 million people worldwide and 233 million in the U.S. “ONE21” will convene creative professionals, marketers, developers, technologists, entrepreneurs, and businesses of every size to explore the consumer experience and our development roadmap, highlighting the investments in technology, data, commerce and local-to-global capabilities that make partnership easier and more valuable on NBCUniversal One Platform™ locally, nationally, and globally.

NBCUniversal will host its inaugural “ONE21” on March 22nd, 2021. “ONE21” has been intentionally scheduled in the first quarter to provide marketers the information they need to build new solutions and make better business decisions. Programming and Tune-In details for “ONE21” will be announced at a later date.

“ONE21” will give our partners a full view of the technology that powers their plans, the stories that connect them to consumers, and the commerce tools that drive results. On One Platform, marketers are the developers, partnering with our teams to create amazing experiences for their audiences on every single screen.”
– Josh Feldman, Chief Marketing Officer, NBCUniversal, Advertising and Partnerships

“The last year taught us that, in order to rebuild this economy, radical transformation is both necessary and completely possible. For any brand and every business, we hope ONE21 will spark meaningful transformation, empower their entrepreneurship, and show them what’s possible using all our resources. We’re excited to share our vision and ready to roll up our sleeves to build that future.”
– Linda Yaccarino, Chairman, Global Advertising and Partnerships, NBCUniversal